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Precotex is a Peruvian textile company with 30 years of experience that has positioned itself in markets such as Dubai and Hong Kong, manufacturing exclusively for export to international brands such as Armani, Tory Burch, Kenneth Cole, Fila, Psycho Bunny, and Coach. With six production plants located in Huachipa, Santa Rosa, Ate, and Independencia, they faced the challenge of showcasing their complete industrial capacity to international buyers without multiple in-person visits.
Inmerzum developed an application for Meta Quest 3 that enables an immersive virtual tour through their 11 key production environments across six plants: yarn warehouse, dyeing,
knitting, fabric finishing, digital printing, cutting, embroidery, stamping, packaging, quality control, and sewing.
Developed exclusively in English for international audiences. The production involved +6 hours of 360° filming. This tool has transformed Precotex’s commercial management at international trade fairs.
